Blu Emursion is a women’s clothing line dedicated to the active and stylish life of outdoor adventure. The company started out as a college senior project in 2001. The brand has gained momentum with its popular logo, which can be found worldwide on people and boards alike. Blu Emursion’s slow growth business allows the company to keep its quality and uniqueness alive while its enthusiastic supporters continue spreading the word to new shops.
Blu Emursion clothing is designed for the lifestyle that Liz and her friends enjoy. Liz’s team of artists bring life’s most enjoyable moments to a logo design you can wear. The cuts are fashion forward with comfort at the nucleus of every decision. Blu Emursion’s sweet, tropical flair appeals to the Santa Cruz tomboy or anyone who wants to be stylish and comfy.
Blu Emursion sponsors a group of female surfers that represent the line worldwide. BluEmursion women are about being real and true to themselves and living a healthy, positive life. The surfer girls take the line to the contests, photo shoots, mission trips, vacations, and demos worldwide. The company also sponsors local events such as fashion shows, surf contests and benefits.